d - s i d e 4 d e s i g n

R o n  A R A D

Tel Aviv (1952)

 

 

 

 

 

Ron Arad began his studies at the Jerusalem Academy of Art in 1971. In 1973 he moved to London where he attended the Architectural Association. In 1981 he founded the studio One Off with Caroline Thorman, a way of putting forward not just his own work but that of other avant garde British designers.

In 1989 he founded the architecture and design practice Ron Arad Associates together with Alison Brooks and Caroline Thorman and in 1994 the Ron Arad Studio in Como, Italy. In 1994 he also began teaching at the Hochschule in Vienna and at the Royal college of Art in London.

Ron Arad’s work which is mainly in furniture and product design, is characterised by a virtuoso use of steel sheet which he knowingly shapes into sinuous shapes and lines in an apparent continual movement. Given international recognition for his work (Designer of the Year 1994), which started off a long way from the idea of mass production, he has since attracted the interest of notable manufacturers such as Vitra, Moroso, Kartell and Driade.

His objects form part of the permanent collections in various museums, including the Victoria and Albert Museum in London where recently an exhibition of his work entitled “Before and After Now” was held.

(bron : domus)

Design took a radical turn in the 1980's, deconstructing the rigid ideology of the Bauhaus--often with great humor. Avant-garde designers like Philippe Starck and Ron Arad brazenly borrowed from the "historical closet" of previous styles and created biomorphic forms with whimsical names like Arad's Big Easy Red chair, the After Spring Before Summer chaise lounge and the Empty chair. These chairs posed anew the question, "What ought a chair to be?"

Design maverick Ron Arad offered some interesting answers. Arad's early furniture combined materials associated with the high tech style and objets trouve to produce poetic post-industrial "readymades". His later designs in the 1980's such as the Big Easy Series were more refined and often involved costly labor intensive techniques that identified the pieces as "art" furniture, winning Arad international attention and commissions from prominent manufacturers.

Like the Tom Vac chair (1997) featured by DWR, Arad's work often suggests movement through graphic, gestural lines or references to organic forms. The Tom Vac chair also represents the designer's interest in exploiting the formal and structural possibilities of modern materials like the new plastics. One of Arad's most commercially successful designs is the Bookworm, produced by Kartell, and a part of the Vitra Design Museum. The Bookworm was also featured in the "Mutant Plastics" exhibit at MOMA. Its novel metaphor illustrates Arad's belief that design has a responsibility not only to utility, but to surprise and delight.

Arad first studied at the Jerusalem Academy of Art and the Architectural Association London and later opened his architectural design office, One Off Ltd., initially based in Covent Garden and later, Chalk Farm, London. Primarily known for chair design, Arad has also had important architectural commissions, including the interior for the Tel Aviv Opera House.

Ron Arad attended the Jerusalem Academy of Art from 1971 to 1973 before moving to London to study at the Architectural Association under Peter Cook. After graduating in 1979, he briefly worked in an architectural practice before setting up his own architectural design office/showroom, One Off. Initially based in Covent Garden (later Chalk Farm, London), One Off acted as a forum for the exhibition of his own furniture designs as well as those of other avant-garde British designers, such as Tom Dixon and Danny Lane (b. 1955).

His early furniture, such as the Rover chair (1981), combined materials associated with the High Tech style, for example scaffolding poles, with objets trouvés to produce poetic Post-Industrialist "readymades". Arad's later mild steel designs of the late 1980s, such as the Big Easy Series (1988--1989), were less "rough and ready" in their constructions and employed labour intensive techniques, making them costly to produce. Consciously distanced from mass-produced furnishings, designs such as these functioned as "art furniture" and won Arad international recognition, bringing his work to the attention of established manufacturers.

Although best known for his furniture, Arad has completed several important interior-design projects including the foyer of the Tel Aviv Opera House (1990). During the 1990s, Arad produced some of his most commercially successful designs including his Bookworm shelving (1997), 1,000 kilometres of which has been produced by Kartell. Other recent innovative designs include his Tom Vac vacuum-formed aluminium chair (1998) and his Fantastic Plastic Elastic chair (1998) for Kartell.
— From Design of the 20th Century by Charlotte and Peter Fiell

[one media]

Ron Arad was born in Tel Aviv in 1951. In 1971 he began to attend the Fine Arts Academy of Jerusalem. Three years later he moved to London and settled there. He registered at the Architectural Association, where he met the architect Peter Cook, with whom he studied during throughout his university training. After taking a degree, he worked for a short time in an architecture studio and then, in 1979, founded One Off Ltd together with Caroline Thorman. One Off, a space connected to a showroom anda workshop, became a gathering place for London avant-garde designers, including personalities like Tom Dixon and Danny Lane. In the Covent Garden district Arad began to design and produce furniture on commission, creating his first poetic ready-mades, combining high-tech materials and objéts trouvés, giving form to handmade pieces, individually constructed, each different from the next. These works, with their strong ties to the world of art, represented a strong contrast to industrial production. Paradoxically, they attracted the attention of international manufacturers. In the decade from 1980 to 1990 Ron Arad refined his hightech, post-industrial style which, combined with a transgressive spirit, led him to the creation of unprecedented, original solutions. The piece that made Arad’s name on the international scene is undoubtedly the Rover chair, made by recycling old leather seats from Rover motorcars, attached to a tubular steel base designed by Arad. This is the period of his passage toward a less craftsmanlike approach, with products more suitable for industrial production, with the necessary modifications. Just consider the bag chair Transformer (1981), made of vinyl and filled with polystyrene. Or, in the moment in which Arad begins his continuing experimentation with the use of tempered steel, the Well-tempered Chair (1986) and, above all, the Bookworm (1993). These two pieces, which went into production a few years after they were designed, mark the beginning of Arad’s career as a genuine industrial designer. Vitra was the first company to put his work into industrial production with the Well-Tempered chair, no longer in steel but in moulded plastic. Next came Kartell, a firm that appreciated the organic, high-tech design of the Bookworm and decided to make the same product in plastic. The piece has been an enormous success, and is now the emblem of the continuing collaboration between Arad and Kartell. From this moment on Arad became a favorite of the Italian manufacturers, leading to a series of collaboration that continue today. After Kartell came Moroso (Big Easy Red, 1989 Sof-Sof, 1995), Driade ( Empty Chair and T four 4, 1994), Artemide and Alessi (Soundtrack, 1997). While he is known on the international scene as one of the most innovative and interesting designers of his generation, a veritable “anti-Starck”, Arad has also received important architectural commissions. Belgo Centraal, a three-storey restaurant in London, and the foyer of the new Tel Aviv Opera House are just two of the most important ones. Since 1997 Ron Arad is professor of furniture design and product design at the Royal College of Art of London. At present he directs the studio Arad Associates, with Caroline Thorman. (e.m)

Penny Sparke, Design Gran Bretagna, Rizzoli 2000
Charlotte and Peter Fiell, Design del XX secolo, Taschen 2000
Fulvio Irace, Driadebook, Skira Editore 1995


[design-italia]

 

1981, Rover, chair, One Off
1986, Well Tempered, chair, Vitra
1987, The School, chair, Vitra
1989, Little Heavy, chair, One Off
1990, The Spring Collection, series of ten chairs, Moroso
1991, Big Soft Easy, sofa, Moroso
1993, Zigo and Zago, chairs, Vitra
1994, The Bookworm, bookcase, Kartell
1994, Lovely Rita, shelf, Kartell
1996, R.T.W., rotating bookshelf, Ron Arad Studio Marzorati Ronchetti (Domus 801/98)
1997, Fantastic Plastic Elastic, chair, Kartell (Domus 801/98)
1997, Tom Vac, chair, Vitra (Domus 792-795/97)
1997, sculpture Domus Totem, Milan, Italy
1998, Infinity Winerack, bottle rack, Kartell
1998, B.O.O.P., table, The Gallery Mourmans (Domus 806/98)
1999, Transformer, inflatable armchair, Inflate (Domus 817/99)
1999, Handles, Valli & Valli
1999, Konx, table, Fiam
2000, Victoria & Albert, collection of sofas, Moroso

links :

www.ronarad.com

http://www.widemedia.com/fashionuk/news/2000/06/20/news0000484.html

http://www.wdr.de/tv/ardbauen/archiv/980530_4.html

http://www.vitra.com/designer/des_det.asp?lang=eng&did=332

http://www.vago.com/designer/arad/

http://www.uni-weimar.de/~heinick1/arad3.htm

http://www.tribu-design.com/cgi-madoc/alpha.cgi?ac=s&pict=1&lg=us&st=10&pc=c

http://www.superform-aluminium.com/Casestudies/design/ronarad-bloop.html

http://quotidien.nouvelobs.com/conseils/maison/maison21abis.html

http://www.maelstrom-online.com/designer.htm#arad

http://www.designaddict.com/collections/designers/designers-base/arad.html

http://www.20thcenturydesign.com/products/vitra/tom.htm

http://www.educational.rai.it/lezionididesign/designers/ARADR.htm

 

the design work of ron arad is part of following manufacturer's collections:
www.alessi.it
www.artemide.com
www.dadriade.it
www.fiamitalia.it
www.fratelliguzzini.com
www.kartell.com
www.moroso.it
www.vitra.com

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